Policy Design advances with the times and keeps pace
with urbanization construction.

 

“Design advances with the times and keeps pace with urbanization construction” has been R&F Properties’ development model over the years. Successful strategies have made each of R&F Properties’ projects become the model for urban development, thus greatly promoting the brand influence of R&F Properties. While constantly expanding its enterprise entity, R&F Properties has formed a complete industry chain. Occupying the industry chain is a key factor to control cost and ensure speed. Therefore, apart from focusing on development real estate, scientific management must be conducted to industry chain so as to make it smoother and more effective.To attain that end , R&F Properties has integrated existing resources and formulated a set of strict procedure in teams of land selection, land acquisition, project planning, project design, construction, sales and after-sale service. It also assists owners in handing related services such as bank mortgage and property right registration, achieving the integrated operations, providing consumers with perfect and considerate service and creating genuine harmonious housing quarters.

 

R&F Properties has always emphasized enterprise’s sustainable development while sufficient land reserve is the key to development. In the integrated operations, the team with original vision is responsible for selecting sites and acquiring land. R&F Properties conducts a series of feasible study before land acquisition. Every year, it will reserve property sites enough for the next 3-5 years according to fund situation and make sure that there are sufficient projects every year.

 

R&F Properties also owns a design team with class-A qualifications, including dozens of first-class certified architects and structural designers. There are complete specialities and advanced equipment. Apart from expanding business, they make constant efforts to improve their design level, creating many high-quality comprehensive products including large-scale residential quarters, five-star hotels, and top-grade office buildings and dedicated to creating first-class architecture and environment art in the new age. Most of the design work and indoor design is completed by R&F Properties itself, which makes it possible for R&F Properties to effectively control cost and ensure the quality of the products.

 

Guided by the enterprise spirit of “Quality is life of an enterprise and there would be no benefit without quality”, Engineering Department, which has powerful technical strength, has always been put quality before everything else. At the same time, establish scientific management frame and make sure that everyone knows clear their own responsibilities. While quality is assured, constructions schedule and safety need much attention too. Good quality has won recognition and appraisal from customers, which constantly promotes the golden brand of R&F Properties.

 

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