Basis
In applying standardization of enterprise logo, the basic factor design is the most important, which is of the spirit of standardization and integral design, for future development of the standard system. The basic design factor will be main core for information communication, reorganization and understanding of communication and image, etc. The visible core (that is basic system) covers logo, standard lettering, logo colorful and homochromatism form, combined standardization, combined standardization of supplementary pattern and letters, standard of logo color, standard printing letters, etc.

 

 

Logo Explanation
 Honeycomb is the most unbelievable innovative building in the nature, which is so strong with the most spacious room. It is the magic combination and strongest structure of carbon molecules and organic world. The logo of Guangzhou R&F Real Estate Co., Ltd, that uses the “hexagon” of the 2 parties, expresses the professional features, the stable leading position at the real estate sector, and conquering development tendency of R&F real estate. And, theR&F people are working hard for building up the nice homestead of the human beings, with the beelike hard work and wits. Meanwhile, the construction concept of “people oriented”, the harmonic atmosphere of the “combined heaven and people”, and relying on talented people are all expressed by the 3-line of the pattern of R&F real estate. The gradual climbing arrow means the courage and strength of R&F people for challenge. The V shape of the logo means the fertile land based on which R&F real estate develops. With the win-win of society and market, the strength of it develops continuously.